TWCPSA

This Privacy Policy governs the manner in which The Wetherall Company LLC collects, uses, maintains and discloses information collected from users (each, a "User") of the twcpsa.com website ("Site"). This privacy policy applies to the Site and all products and services offered by The Wetherall Company LLC.

Personal identification information

We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, place an order, respond to a survey, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.

Non-personal identification information

We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

Web browser cookies

Our Site may use "cookies" to enhance User experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. User may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.

How we use collected information

The Wetherall Company LLC may collect and use Users personal information for the following purposes:

- To improve customer service
Information you provide helps us respond to your customer service requests and support needs more efficiently.
- To improve our Site
We may use feedback you provide to improve our products and services.
- To run a promotion, contest, survey or other Site feature
To send Users information they agreed to receive about topics we think will be of interest to them.
- To send periodic emails
We may use the email address to send User information and updates pertaining to their order. It may also be used to respond to their inquiries, questions, and/or other requests. We may use the email address to send company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.

How we protect your information

We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.

Sharing your personal information

We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above.We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.

Changes to this privacy policy

The Wetherall Company LLC has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.

Your acceptance of these terms

By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.

Contacting us

If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
The Wetherall Company LLC
twcpsa.com
89 Beech Street Islip, NY 11751 USA
516-449-5661
wendy@twcpsa.com

This document was last updated on December 1, 2017

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According to the Blackbaud Institute, Boomers donate more than any other generation. According to Nielsen, 92% of adults listen to Radio weekly and

Boomers watch more TV weekly than any other generation!

Radio and TV platforms target your biggest donors!

TWCPSA PSA/Event Campaigns and Services

Affordable campaigns for local, regional, national, and international nonprofits.

Get your nonprofit the exposure it needs to increase the effectiveness of all your fundraising efforts.

Giving Season Radio Campaigns

Cover the entire U.S. We send to over 6000 radio* stations.

Campaigns are 2 months and run from October through January.

*Ask about TV/Cable Giving Season Campaigns

Spring Season Radio Campaigns

Cover the entire U.S. We send to over 6000 radio* stations.

Campaigns are 3 months and run from February through June.

Introductory Radio Campaigns

Available for clients doing their first campaign with TWCPSA.

These campaigns are 3 months with an option to extend.

National Radio Campaign

Cover the entire U.S. We send to over 6000 radio stations.

Campaigns are 6 months.

Regional Radio Campaigns

These campaigns cover 1 or more states and are 4-6 months.

Local Radio Campaigns

These campaigns cover 50 or more stations, and are 2-6 months.

Event Campaigns

Local, Regional, or National. Campaigns are usually 1-3 months.

National Video Campaigns

Cover the entire U.S. We send to over 1600 TV and Cable Stations.

Campaigns are 6 months.

Regional Video Campaigns

Cover 3 or more states. Campaigns are 6 months.

Local Video Campaigns

Cover 1-2 states. Campaigns are 6 months

Disaster/Emergency Response Campaigns

These campaigns are turned around within 1 - 2 days and are 1 or more months.

(TV production may take longer)

Canadian Campaigns

Covering Canadian Radio and TV stations

International Campaigns

World coverage

Spanish Campaigns

All of our campaigns include Spanish stations unless specified. Spanish only campaigns are available.

TWCPSA Targeted Paid Placements: We look at the locations where the client has received free airings and compare that data to their top ten list and get them discounted placements exactly where they would be most effective. Ask for quotes or you can use this data to optimize your other fundraising efforts.

Social Media and Online Advertising

Tip: Use the data from the analysis of your campaigns with us to target specific areas for your social media campaigns.

Magazines/Newspapers

Anywhere in the U.S. - get your PSA published "free".

Production

Ask for referrals from us or use your own production company.

Production costs can change due to talent rates, how elaborate effects are, costs for music, any specific locations for filming or recording etc.

Pro-Bono

Each year we do several pro-bono campaigns. Use the Contact Us form and tell us about your organization to see if your nonprofit is eligible.

Ask us for a Free Media Plan HERE