Clients tell us we are easy to speak with and make them feel at ease. Our team takes what we do seriously, putting forth all our resources and energy to help our clients reach their goals.

Wendy Wetherall, CFRE, CeM, CSMA - started The Wetherall Company in 1985. Ms. Wetherall oversees all phases of client care and campaign management and is our expert on pro bono and purchased advertising, communications, data analysis for media placements, and reporting. 
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At Dowling College Wendy received her BBA with an emphasis on marketing and accounting, she is a certified eMarketer and Social Marketing Associate. The Certified Fund Raising Executive designation was awarded to Wendy Wetherall in June of 2014.
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Ms. Wetherall possesses a unique combination of fundraising expertise;  marketing and business skills with a commitment to nonprofit organizations and their causes.
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Wendy lives on Long Island in New York with her five children.  
Our Team
Valerie Virgona - has been at TWCPSA since 2009. Ms. Virgona is our writer, editor, and communications consultant.
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Valerie graduated from Binghamton University and majored in environmental studies and public policy.
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Ms. Virgona is the Outreach Coordinator for the Peconic Estuary Partnership. The Peconic Estuary Partnership's mission is to protect and restore the Peconic Estuary and its watershed.
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Valerie lives on Long Island in New York with Sean and Lily.  
Hunter Simms - has been at TWCPSA since 2014. Hunter is our "hyper-local" campaign expert and ethics consultant.
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Ms. Simms graduated from SUNY Geneseo in May 2018 and graduated from St. John's University Law School in 2022.  Her goal is to help mistreated women and children.
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Hunter lives on Long Island in New York.
Stacy Riley - has been at TWCPSA since 1998. Stacy manages our database, is our in-house fitness and nutrition trainer/consultant, and is a voice-over actor.
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Ms. Riley received her masters at Adelphi in 1995.
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Stacy lives on Long Island in New York with her husband and two children.
Spotlight On:
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Loretta Baker – has been at TWCPSA since May 2019. Loretta manages our telecommunications department.
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Ms. Baker went to Concordia College and is a part time assistant teacher for Autistic children. 
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Loretta lives on Long Island in New York with Zack.

Inform Your Community - IYC

https://www.informyourcommunity.org/

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Pro Bono Campaigns:  TWCPSA does 3-4 pro bono radio campaigns per year.
                                                  Contact Us to see if your 501c3 organization qualifies.

“Fun Today. Change Tomorrow.”

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Inform Your Community is a 501 (C) (3) non-partisan, non-profit. Their free virtual events help children and adults survive and thrive by fostering an understanding of the foundations and principles of our government and nation.

Affordable PSA Campaigns Contact Us